
Craft docs app — A polished native docs app where the free tier is a real workspace and beautiful pages are the default.
What it is
Craft is a native documents app for Apple devices, Windows, Android and the web that blends long-form writing, structured folders, templates and real-time collaboration in one workspace.
Editor's review
Long-form introduction by the BetterPicker editors · checked against the official site · Oct 25, 2026
Craft sits in the gap between Apple Notes and Notion, and it knows it. One reviewer calls it the ultimate hybrid between the two; another frames his whole review as the question of whether it is finally the Notion alternative worth switching to. The case rests on feel: documents open instantly, look designed, and behave like native apps rather than browser tabs. A creator who runs his entire production pipeline in Craft describes replacing Apple Notes outright - scripts, shared folders with his producer, spaces that separate work from personal - precisely because the app is fast and pleasant enough to live in all day. The template library does heavy lifting: class notes, habit trackers, finance sheets, agency dashboards, release notes, all one tap away. The free plan is a genuine workspace: 1,500 blocks, 1GB of storage and 15 AI credits monthly. Plus costs $6.4 a month billed yearly (originally $8), Family runs $12, and Team is $50 a month for up to ten seats. Apps ship for macOS, iOS, Windows, Android, the web and even visionOS.
What it does well
Documents that look finished: every page inherits polished typography and styling, so a doc shared with a client reads like a small product, not an export. The template gallery spans study planners to creative hubs and keeps growing.
Native speed across six platforms: real Mac, iPad and iPhone apps with offline support, plus Windows, Android and web builds. A visionOS client exists, which tells you where the team's attention goes.
Collaboration without ceremony: shared spaces, per-document invites, comments and presence. The reviewer running scripts through Craft tracks active and finished work in shared folders his whole team edits daily.
Who it's for
Apple-first writers, students and small creative teams who want documents that feel designed without building a Notion workspace first. It suits people whose notes are mostly prose, images and structure-light planning - daily notes, scripts, meeting pages, client one-pagers. Teams under ten people get a flat $50 plan that covers everyone, and the free tier is honest enough to run a personal workspace for months before you feel the ceiling. Journalers and language learners fit too - the daily-note and vocabulary templates are strong starting points.
Where it falls short
The free tier counts your work: 1,500 blocks and 1GB run out on serious projects, and 15 monthly AI credits go fast. Plus removes the limits but adds a subscription to a notes app.
No databases. Notion-style tables, views and relations do not exist; the hybrid framing means structure-heavy users will keep a second tool.
The polish is deepest on Apple. Windows, Android and web builds are younger and iterate behind the Mac and iPad versions, which matters if your team is mixed.
Specs at a glance
Facts from the official site · not editorial opinion
| Latest version | Rolling releases across Mac, iPad, iPhone, Windows, Android, web and visionOS apps |
|---|---|
| Price | Free (1,500 blocks, 1GB, 15 AI credits/mo); Plus $6.4/mo billed yearly; Family $12/mo; Team $50/mo up to 10 seats |
| Platforms | macOS, iOS/iPadOS, Windows, Android, web, visionOS |
| Open source | No - closed source, documents sync through Craft's cloud |
| Core capability | Native long-form documents with folders, nested pages, daily notes, templates and shared spaces |
| Integrations | Web clipper, AI writing credits, share links with comments, export to Markdown, PDF, Word and TextBundle |
| Best for | Apple-first writers and small teams who want designed documents without workspace overhead |
Frequently asked questions
▸Is Craft free to use?
Yes - the free plan includes 1,500 blocks, 1GB of storage and 15 monthly AI credits. Plus ($6.4/mo billed yearly) removes the block and storage limits and raises the AI allowance.
▸Craft or Notion?
Craft wins on writing feel, native speed and polished sharing; Notion wins on databases, views and template ecosystems. Prose-first users are happier in Craft; structure-heavy teams in Notion.
▸Does it work on Windows and Android?
Yes, plus a web app and even visionOS. The Apple apps remain the most refined; the Windows and Android builds are newer and improving.
▸Can I collaborate with my team?
Yes. Shared spaces, per-document invites, comments and presence are built in, and the Team plan covers up to ten seats for $50 a month.
Video reviews
5 review videos aggregated · praise and criticism included alike · click through to the original video
Channels that covered it
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